Are all accounting firms born equal?

July 30th, 2019 Posted by accounting, blog 0 comments on “Are all accounting firms born equal?”

written by alastair barlow [blog]

Are all accounting firms born equal? Not quite, here’s just one reason why we are different…

I recently recorded a top tip with ACCA to share with other accountants (I have flashes of altruism) – I realise that accountants and accounting firms are often viewed as the same with little differentiation.

We see a lot of businesses that are disappointed with their current accountant and the same sort of frustrations arise;
  • Unresponsive
  • Reactive rather than proactive
  • Poor management information
  • Don’t understand the business
  • Just deliver the numbers and add little or no value
Most firms say they are different, in fact most of them have it written on their website “We’re not your average accountant”. I kid you not! However, that doesn’t wash with most business leaders because they can see through the marketing bullshit.So, back to my top tip – it’s about how we use data to deliver greater insight at greater speed so you can make better informed decisions. It can be hard, but it’s not rocket science – although I will let you decide if it’s different to others 🤔
Check out my top tip here – it’s only 2 minutes short…